Visuomeninis 2022 Nr. 298

English

Linas Mackevičius’ team from Elmarsa was chosen to create a new look for the sport studio “Forma” (former name “Bosse”). Elmarsa has great experience creating designs for such well-known brands as “Lemon Gym” and “Impuls”. The sport studio “Forma” mostly works individually with clients or in small groups. The main task was to create a space suitable for such kind of training. 

The premises were divided into two separate halls with slightly different designs. The group workout hall with TRX belts is lighter and more spacious. The rhythm of the lighting, the TRX, and plants reflecting on the mirrors from the outside creates a positive energy in the room.

The main area of the studio is darker with many pieces of different equipment. Designers incorporated a very active and attractive corner of cyan color which is the most recognizable part of the interior and can be duplicated in other locations of this brand.

With the help of interior design, a solid, functional and recognizable branding of the new player in the sports market was created.